Discovery Brand


Marketing Strategy


Print & Digital Design

"McAdams Group provides a terrific mix of strategic and creative expertise and guidance, but perhaps the greatest value they deliver is exceptional taste, professionalism, and the ability to make our needs and concerns their own."

- Emily Pathmajeyan
Product Management & Marketing
Beginning with our Discovery Brand Matrix™ process we developed positioning, messaging and tagline. Then we created a distinctive Brand ID to help the market see TAGNOS in a new light.
We were charged with the task to communicate TAGNOS' unique selling proposition and position in the marketplace through the website. In conjunction with the messaging our copywriters crafted, we worked to create an elegant yet modern feel to the site to match the brand personality we are developing.
It was a priority to ensure that we created a consistent look and message throughout all brand touchpoints. This is an example of a presentation that could easily be part of the newly designed website.
One of our core competences is medical copyrighting and sales collateral. Our specialists work with your team to understand your brand, its products and services, so we can give your messaging a clear and strong voice, as well as a clear visual presence that matches all the other marketing touchpoints.

Contact Us

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Larry McAdams

John Gleason
Senior Strategist