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Get safe. Get UltraSafe. Anti-needle stick legislation is now law. What's the best safety solution? UltraSafe® from Safety Syringes, Inc. McAdams Group launched an aggressive campaign to the pharmaceutical manufacturers market. We communicated the UltraSafe position as the best anti-needle stick safety solution for pre-filled drug delivery systems.
McAdams Group branded the company and the products, developed PR, created and hosted the website, produced advertising, direct mail, videos, CDs and collateral. The response has been intense and the sales aggressive. Customers have decided to get UltraSafe.
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