coco’s social media marketing

Coco’s Bakery Restaurant knew there was tremendous value in a strong Facebook presence, but their efforts to date had achieved limited success and less than 400 fans. Coco’s turned to McAdams Group to help grow their fan base and make their Facebook presence more relevant. We created a promo that went viral. Following are just some of the statistics:

• created a BOGO offer for new fans
• starting fan count: 393
• fan count after 12 week promo: +3,000
• increased fan base by +750%
• programmed offer so each coupon could only be received once but suggested other opportunities to enjoy Coco’s at a discount