coca-cola

Coca-Cola knows McAdams Group's reputation in the food service industry. That's why they have asked us to be a resource on the following fronts:

• creating the content for the Menu Master CD, a value-added tool that offered Coke customers help in developing a more profitable menu
• designing menus for Coke customer chains that need better branding and more profit
• developing in-store merchandising materials for a surf theme concept
• concepting a chain wide promotional campaign to help Coke re-sign a major client that was being wooed by the enemy